Sourav Joshi’s journey from a young boy in Haldwani to India’s top vlogger is nothing short of remarkable. In 2025, with a massive fanbase, a robust income stream, and a diversified digital presence, Sourav Joshi stands as a testament to how content creation can become a thriving profession in India.
Sourav Joshi
Sourav Joshi is a name that resonates across millions of households in India. As one of the most popular daily vloggers in the country, Sourav Joshi has carved a niche for himself with his family-oriented and relatable content. With over 33 million subscribers on YouTube and millions of followers on Instagram, he is not just a content creator but a youth icon.
In this in-depth article, we cover everything about Sourav Joshi's life—from his biography and career journey to his net worth, income sources, car collection, assets, and lifestyle in 2025.
Biography of Sourav Joshi
Full Name: Sourav Joshi
Date of Birth: September 8, 2000
Birthplace: Haldwani, Uttarakhand, India
Profession: YouTuber, Vlogger, Artist
Education: Bachelor of Fine Arts from Punjab Group of Colleges
Siblings: Piyush Joshi, Sahil Joshi
Sourav comes from a humble background. His father, Harinder Joshi, is a carpenter, and his mother is a homemaker. From a small town in Uttarakhand to becoming a household name on YouTube, his journey is inspiring for millions.
Career Journey
Sourav began his career on YouTube in 2015 with his channel “Sourav Joshi Arts”, where he posted pencil sketch tutorials and art-related content. The channel steadily grew, and his talent as an artist gained him initial recognition.
However, his major breakthrough came in 2019 when he launched “Sourav Joshi Vlogs”. During the COVID-19 lockdown in 2020, he challenged himself to upload one vlog every single day for a year. This consistency skyrocketed his popularity, especially among family audiences and children.
As of 2025:
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Sourav Joshi Vlogs: Over 33 million subscribers
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Sourav Joshi Arts: Over 4 million subscribers
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Piyush Joshi Vlogs: Popular channel run with his younger brother
Apart from YouTube, he has appeared in several Hindi music videos and brand campaigns, expanding his presence in mainstream media.
Net Worth of Sourav Joshi in 2025
As of 2025, Sourav Joshi's estimated net worth ranges between INR 25 crore to INR 30 crore (approximately 3 to 3.6 million USD). The net worth includes his YouTube earnings, brand endorsements, property assets, music video appearances, and collaborations with Indian and international brands.
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Key Financial Highlights:
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Estimated Net Worth: INR 25–30 crore
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Monthly Income: INR 20 to 40 lakh
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Yearly Income: INR 3 to 5 crore
Income Sources
1. YouTube Revenue
Sourav earns a significant portion of his income from YouTube. With millions of views per day, his channels generate revenue through:
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AdSense (CPM-based earnings)
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YouTube Shorts fund
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Super chats and livestream monetization
Estimated YouTube earnings: INR 15 to 25 lakh per month
2. Brand Collaborations
He frequently partners with brands like Lava, Mivi, and Spotify. Each brand collaboration and product integration in his videos can earn him between INR 5 to 15 lakh.
3. Instagram Promotions
Sourav also has a strong Instagram presence. With over 6 million followers, he is able to monetize through paid stories, reels, and sponsored posts.
Estimated Instagram income: INR 1 to 2 lakh per post
4. Music Video Appearances
He has featured in popular music videos such as:
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Mauja
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Tera Ho Raha Hoon
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Jhootha Lagda
Each appearance adds to his income portfolio, with estimated payments ranging from INR 5 to 10 lakh per video.
Car Collection
Sourav Joshi is known for his love of cars and bikes, and he has built an impressive collection over the years.
Cars Owned by Sourav Joshi:
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Toyota Fortuner Legender – Approx. INR 47 lakh
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Toyota Innova Crysta – Approx. INR 25 lakh
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Mahindra Thar – Approx. INR 17 lakh
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Porsche 718 Boxster – Approx. INR 1.6 crore
Bikes Owned:
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KTM Duke 200 – Approx. INR 2 lakh
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Hero HF Deluxe – Approx. INR 60,000
The total value of his vehicles easily crosses INR 2.5 crore, reflecting his successful digital career.
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House and Lifestyle
Sourav Joshi resides in a lavish bungalow in Haldwani, Uttarakhand. The house features a modern kitchen, drawing room, personal studio, and garden area—often seen in his daily vlogs. His home is a blend of comfort and luxury, catering to the needs of his family members who also feature in his videos.
In addition, Sourav is believed to have purchased property in Delhi NCR, where he is reportedly building a secondary residence.
Team and Family Involvement
One of the most endearing aspects of Sourav Joshi Vlogs is the involvement of his family:
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Piyush Joshi (younger brother): Runs his own vlog channel
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Sahil Joshi (cousin): Assists with editing and appears in videos
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Parents and grandparents: Regular appearances create a close-knit vibe
The family's combined efforts have made the vlog more relatable and contributed greatly to its success.
Public Image and Fanbase
Sourav Joshi has cultivated a reputation for clean, family-friendly content. His audience includes school-going teenagers, middle-class families, and even the elderly who enjoy watching positive, non-controversial content.
His consistency, humility, and grounded personality have won him not just fans but also long-term brand collaborations.
Controversies and Challenges
Despite his fame, Sourav Joshi has largely stayed away from major controversies. However, in 2024, he received an anonymous extortion threat for INR 2 crore, which became a headline across digital media. The sender was later identified and arrested, and Sourav’s calm handling of the situation earned praise.
Future Plans
With a growing audience and brand value, Sourav Joshi is expected to:
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Launch his own merchandise line
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Enter OTT platforms or reality shows
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Collaborate internationally with global YouTubers
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Expand his vlog team and start a media company
Sourav Joshi’s journey from a young boy in Haldwani to India’s top vlogger is nothing short of remarkable. In 2025, with a massive fanbase, a robust income stream, and a diversified digital presence, Sourav Joshi stands as a testament to how content creation can become a thriving profession in India.
His humble beginnings, relatable content, and positive image continue to fuel his success. Whether it’s his car collection, lifestyle, or earnings, everything about Sourav Joshi inspires the next generation of content creators.
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